By Fabian Tan
If you operate a business today and you don't have a website, it would be best to get one going pretty quickly. You will find that for most business niches, your competition will already have their website up and running. An effective website promotion strategy is the key to running any successful Internet business.
1. Optimize your Website
One of the first components of your website promotion strategy should be to optimize your website. You can do this through the use of directories, blogs and social bookmarking as well as writing articles about your company. This practice is called search engine optimization and will help raise your website in the search engine results pages. In addition to the above, you should also learn a few SEO techniques that you can implements on your website as well.
2. Exchange Links
Your website promotion surgery should include exchanging links with other websites. When doing this, it is important to look for websites that offer products that complement your business, not compete with it. This will also help your standing in the search engine results pages.
3. Keep your Website User-friendly
If your customers have a difficult time finding what they are looking for on your site, it is more likely they won't be returning in a hurry. It is important to make sure your site is clutter free and easy to navigate. You also want to make sure the server you use allows for the pages to load quickly or your customers may get frustrated.
4. Use Newsletters
Use a newsletter to promote your business. This allows you to create an opt-in for email addresses so you can send potential as well as existing customers information about new events, technologies and advances in your business. Keeping your customers informed is an important part of an effective website promotion strategy.
Fabian Tan is a well-known Internet Marketing expert and the author of the popular 59-page Report:
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Head over to http://www.MurderYourJob.com to get your FREE copy now!
Also, quickly download his FREE "Explosive Traffic System" report that shows you how to generate 10,000+ unique visitors per month at no cost! => http://www.ExplosiveTrafficSystem.com
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